{"product_id":"k18-triple-bright-shampoo-125ml","title":"K18 Triple Bright Shampoo 125ml","description":"\u003ch1\u003eK18 TRIPLEBRIGHT PURPLE SHAMPOO\u003c\/h1\u003e\n\u003ch4 class=\"p1\"\u003eBreakthrough triple-action purple shampoo\u003c\/h4\u003e\n\u003cp\u003eThe first triple-action purple shampoo to remove metals + minerals, neutralise existing brass, and defend against future brassiness for blonde like new, hair like new. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eWHAT IT DOES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"p2\"\u003e1 wash removes up to 3 months of brass from hard water*\u003c\/li\u003e\n\u003cli class=\"p2\"\u003eNeutralises brassiness without staining or overtoning\u003c\/li\u003e\n\u003cli class=\"p2\"\u003eIdeal hair tone is restored and evened**\u003c\/li\u003e\n\u003cli class=\"p2\"\u003eEasy-to-apply foam\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p4\"\u003e*Results reflect removal of metals equivalent to three months of hard water exposure on bleached tress, based on scientific testing following 1 application of TripleBright.\u003c\/p\u003e\n\u003cp class=\"p4\"\u003e**Results observed on 37 bleached\/highlighted subjects after 3 weeks of use at least once a week.\u003c\/p\u003e\n\u003cp class=\"p5\"\u003e\u003cb\u003eWHY IT WORKS\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"p2\"\u003eRemoves brass-inducing metals and minerals with ionic detox\u003c\/li\u003e\n\u003cli class=\"p2\"\u003eNeutralises brassiness with precision violet technology that won’t stain or overtone\u003c\/li\u003e\n\u003cli class=\"p2\"\u003eDefends against future brass with a biopolymer to help prevent reattachment of metals + minerals during washing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"p5\"\u003e\u003cb\u003eHOW TO USE\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"p3\"\u003eApply foam shampoo to wet hair, distributing evenly, lathering from roots to ends. Let sit for 1-3 minutes then rinse.\u003c\/li\u003e\n\u003cli class=\"p2\"\u003eUse before toning + lightening to help remove oxidation-caused brassiness\u003c\/li\u003e\n\u003cli class=\"p2\"\u003eUse after lightening services in place of or alongside toner to enhance brightness\u003c\/li\u003e\n\u003cli class=\"p2\"\u003eUse between lightening services to refresh brightness\u003cb\u003e\u003c\/b\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eSCENT\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eTop notes: blood orange, grapefruit, mandarin, tangerine\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eMiddle notes: cyclamen, jasmine, wild honeysuckle\u003c\/p\u003e\n\u003cp class=\"p3\"\u003eDry-down notes: cedarwood tonka bean, sandalwood\u003c\/p\u003e","brand":"K18","offers":[{"title":"Default Title","offer_id":47696867721452,"sku":null,"price":75.05,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1271\/9739\/files\/K18TripleBrightPurpleShampoo125ml_2_1.png?v=1780364849","url":"https:\/\/www.headstartshop.co.nz\/products\/k18-triple-bright-shampoo-125ml","provider":"H E A D S T A R T  S H O P","version":"1.0","type":"link"}